Teacher Details

Manishkumar N. Varma

Department of Management Sciences

manishkvarma@yahoo.com


1)    Varma, M., Dhakane, N., Pawar, A. (2020). Evaluation of impact of instagram on customer preferences: The significance of online marketing. International Journal of Scientific and Technology Research, 9 (2), 548-554. ISSN(print/online): 2277-8616.
2)    Kumar, V., Varma, M., Sangvikar, B., Pawar, A. (2020). Realising the transformation of customer purchase behaviour: Assessment of impact of social media on purchasing behavior of consumers in India. Test Engineering and Management, 82, 12990-12998. ISSN(print/online): 0193-4120.
4)    Mal, H., Varma, M., Sheikh, K. (2019). Strategic decision of ambee automation. International Journal of Scientific and Technology Research, 8 (11), 3578-3581. ISSN(print/online): 2277-8616.
6)    Varma, M.N. (2012). Green Marketing: A comparative studyfor the development of green cars in India and Europe. KHOJ, Journal of Indian Management Research and Practices, 2 (3), ISSN(print/online): 0976-8262, URL/DOI: http://khoj.mitsom.edu.in/index.php/KHOJ/article/viewFile/107608/75773
7)    Sangvikar, B.V., Varma, M.N. (2012). Internal Branding: A Tool for Enhancing Performance of Employees in Relation to Brand Promise. Inventi Impact: Human Resource, 1 (3), 561-579. ISSN(print/online): 2249-0957/2250-0189.